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Are your site’s most important landing pages converting as well as they should? Have you employed all the tweaks & tricks that seem small but make a huge difference to your bottom line?
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Use this space to briefly introduce the author/owner of the website. This homepage template is mainly focused on the offer, but a brief “about me” section helps give a bit of a personal touch.
Primarily, you should write about things that make the author worth listening to and reinforce the idea that the free offer on this page is worth signing up for.